The research is clear… coaching improves performance, collaboration and output. Developing a coaching culture is a game changer that shifts the way people work together.
Companies with strong coaching cultures have:
- Much higher employee engagement
- Greater revenue growth
- Radical improvement of results.*

Your organization might already have started this journey or might be contemplating an endeavour in this area. Some questions that keep coming up are:
- Will knowing basic coaching skills be enough for our people?
- Coaching involves investment of so much time and money, what about the returns?
- People might feel good about coaching, but does it really impact performance?
- Coaching is an expensive intervention typically limited to a few leaders. How do I extend the benefits of coaching to the whole organization?
- How will we make coaching a part of the way of working in the organization?
We offer you answers to these questions through our process which will help the organization embed a coaching culture as well as achieve significant and tangible benefits.

Step 4 is optional in the above process but is highly recommended
Our process is designed to leverage and enable internal resources and strengths in a manner that creates internal capability. This ensures long-term sustainability while creating significant cost viability.
An effective coaching culture has been found to impact outcomes in an organization by strengthening*:
- Relationships of interpersonal trust, self disclosure, and openness
- Focus on self-awareness and personal development (preparedness to assess/accept strengths and weaknesses)
- Preparedness to have courageous conversations
- Willingness to give clear and constructive feedback
The responses to a recent survey by ICF corroborate the positive outcomes of coaching:

Contact us to know more about how we can help you achieve a return on your coaching investments
* References:
- Building a Coaching Culture. Human Capital Institute and International Coach Federation. .
- Levenson, A.R. McDermott, M. & Clarke. S. (2004). What coaching can do for your organization … and what it can’t. Center for Effective Organizations, Marshall School of Business, CEO Publication, G-04-20(472)
- International Coach Federaton, 2017.